Megha Malhotra 
New Delhi [India], April 23: Altawon, a distinguished public relations, event management, and advertising firm with a celebrated 20-year experience, proudly announces its official partnership with EARTHDAY.ORG as an event partner. This strategic collaboration represents a meaningful step in Altawon’s ongoing commitment to advancing sustainability initiatives and supporting global environmental advocacy efforts for future generations. Altawon recently conducted a highly successful environmental campaign titled ‘Plant a Tree for the Queen of Your Heart’, aimed at promoting environmental consciousness. The initiative received overwhelming support, with numerous celebrities, influencers, and members of the public joining hands for this meaningful cause.
The campaign reached an impressive audience of over 1 million people, creating widespread awareness about the importance of environmental preservation. Its impact resonated strongly within the media sector, earning coverage from more than 100 esteemed publications.
Since the very first Earth Day in 1970, EARTHDAY.ORG has emerged as the world’s largest recruiter to the environmental cause, working in 192 countries. Through this alliance, Altawon will actively support EARTHDAY.ORG’s awareness campaigns, advocacy programs, and grassroots initiatives, drawing on its extensive experience in strategic communications and impactful public engagement to drive tangible environmental action.
This Collaboration Enables Us to Amplify Vital Environmental Messages Globally: Sayali Bhagat
“For the past two decades, Altawon has been dedicated to crafting compelling narratives and delivering high-impact events. Partnering with EARTHDAY.ORG — a globally renowned advocate for environmental protection — enables us to channel our expertise toward amplifying vital environmental messages on a global platform. Together, we aim to spark meaningful change, foster strong community connections, and contribute to a sustainable and equitable future. This collaboration also offers an opportunity to engage our diverse network of influencers from sectors like environment, healthcare, entertainment, education, and lifestyle, expanding the reach of both EARTHDAY.ORG and Altawon’s impact worldwide. “Said Co-founder of Altawon, Sayali Bhagat,
A Recognition of Our Global Commitment to Purpose-Driven Communication: Saumya Bajaj
“We are truly honoured to partner with such a prestigious international organization. This collaboration is a recognition of the quality, purpose, and global relevance of our work. It reaffirms our dedication to community engagement, environmental stewardship, and strategic communication. Together with EARTHDAY.ORG’s expansive global network, we are excited to launch innovative initiatives that not only inform but empower individuals and communities to take actionable steps for the planet’s betterment.” Added by Saumya Bajaj, Co-founder of Altawon
A Strategic Collaboration for Global Environmental Advocacy
Under this partnership, Altawon and EARTHDAY.ORG will jointly roll out campaigns addressing some of the most pressing environmental challenges of our time — including climate change, biodiversity conservation, waste management, and environmental education. Altawon will offer its expertise in strategic communication, event planning, and public outreach to maximize campaign reach and community engagement.
The partnership reinforces Altawon’s commitment to community responsibility while enhancing its growing presence within the international sustainability and advocacy landscape.
About Altawon
Celebrating 20 years of excellence, Altawon is a trusted public relation, event management, and advertising firm known for delivering social impact through strategic communication, community outreach, environmental programs, and cause-driven awareness campaigns. Altawon collaborates with both local and global organizations to address urgent societal and environmental challenges, using storytelling and public engagement to inspire positive change.
About EARTHDAY.ORG
EARTHDAY.ORG’s mission is to diversify, educate, and activate the global environmental movement. Since its inception in 1970, it has grown into the largest recruiter to the environmental cause worldwide in 192 countries to drive impactful, lasting change for the planet.
Key Initiatives
- Climate Action: Advocates for the Paris Agreement and renewable energy transitions.
- Plastic Pollution: Drives campaigns to phase out single-use plastics and reduce production by 60% by 2040.
- Environmental Justice: Elevates voices from marginalised communities disproportionately affected by climate change.
- Education & Advocacy: Runs programs like the National GREEN Schools Campaign and tech initiatives like Coding for Climate.
Global Reach
Partners with grassroots groups, governments, and brands — from beach cleanups in Brunei to urban gardening in Argentina, and high-profile events at iconic venues like the Mercedes-Benz Arena in Shanghai. Collaborates with entities like the UNESCO Chair in Economics of Culture and Heritage.
Links: www.altawonmediahouse.com , www.earthday.org
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